We all have them, so let us show some appreciation for one of the most famed/high-drama and for some, drool-inducing body parts.

We were inspired by the release of the IPEX bra by Victoria Secret. This is a bra that espouses quite blatantly that it provides “maximum nipple coverage” It claims this quite clearly in all of its ads! This bra epitomizes the eradication of the nipple from society’s gaze.

Actually all of their bras provide “maximum nipple coverage” since most of them have an inch of padding. For shame… smothering the nipple like that.

If you’re the crafty type, head over to The Nipple Project and help free what was once our very first friend. All submissions will be put together for an installation resulting in a vast sea of nipples. Take that Victoria.

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